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MYSTERY SHOPPING RESEARCH

We provide an effective marketing research tool via the mystery shopping method to facilitate an in-depth customer insight for our clients based on real customers’ perspective. At MSR, we provide both quantitative and qualitative data reports.

MYSTERY SHOPPING RESEARCH ‒ FLOWCHART (from start to delivery)

MYSTERY SHOPPING RESEARCH ‒ FEATURES

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A specialized web-based along with an analysis site to display the research findings. Ready to be printed or downloaded at convenience. The results include but not limited to Top-Down and gap analyses, trend analysis and verdict on improvement priority.

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We provide knowledge-sharing support via practical training tools such as movies or story board based on the findings in order to help all of the staff and employees to grasp the understanding of the results at ease, regardless of their employment service time or whether they are part-timers or managers.

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Equipped with the abundant resources to help facilitate the meetings, including meeting sheets, objective setup forms, individual discussion guidelines etc. We also have a great number of prepared tools that can help boost the effectiveness of enhancement activity.