WHAT IS CUSTOMER SATISFACTION (CS)?
Boosting Your Customer Satisfaction
There are 3 essentials in increasing your customer satisfaction (CS). First of all, get to know your customer. Secondly, provide them with an enhanced service. Lastly, repeat the same pattern of enhancing your service for your customers.
Know your customers from their perspective
“KNOW YOUR CUSTOMERS” means understanding the real sense of your customers’ expectation. However, customer surveys alone would be inadequate to understand everything. Moreover, a practical method would be to also know how your employees perceive their daily interactions with your customers.
Provide enhanced service to your customers
Service is not a tangible product. Therefore, in order to be able to provide an enhanced or improved services, the workers must feel the desire in doing so. Simply put, it is important that they must take pride in their positions and feel that it is worth doing.
Create a well-structured enhancement cycle
Rather than a temporary enhancement, it is advisable to maintain the process cycle of know-your-customer and realizing the desiring result and make it is continuously implemented. It is important to create and maintain a lasting well- structured and firm organizational environment.
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